How to Create a Website for Your Pet Business

Weebly: Templates

If you’re lost and not sure where to start or how to design your pet care website, we recommend you use Weebly as your free business resource. Weebly offers pre-designed templates that you can choose from, depending on your preference and company’s branding. Each template is ready to launch after you include your business information. Your visitors can easily view your website via desktop or mobile. Weebly also includes your website’s performance, site updates, and more so that you can track how your website is performing. Creating a website requires a lot of work, but Weebly makes it easy to get started and create your pet care website.

Wix: Create

Wix is a popular option to use when creating a website because you can either select a template and design that you’d like to use, or you can create your own website from scratch. When you design your website from scratch, you are able to select every detail yourself—like where you want your pictures, the color and font of your text, and so much more. Their service includes hundreds of predesigned pet templates that you can customize, which may be an easier option for you. Keep in mind that you may have a little less flexibility if you choose to create your website with a predesigned template.

Squarespace: Online Booking

Another option for building your pet care website is Squarespace. Like the other services, Squarespace has predesigned templates that you can use, color palettes, and fonts to fit your style and needs. Squarespace allows you to set up an online store, book services, third-party extensions, and more. What is nice about Squarespace is that they offer a free trial period, with no credit card information needed. If you decide that you like Squarespace and would like to move forward with their services, you can pay a small fee per month, starting at $18 for your website.

Home Page

The Home page is the first page that your visitors see when they visit your site. This sets the stage for your pet care business and your visitors’ experience with your business. You’ll want to make sure that it is straightforward and easy to read, with clean designs. You’ll want to include the name of your company, and possibly your company’s mission statement. You’ll also want to include your company logo, appealing and relevant photos, a call to action (perhaps a ‘Book Now’ button), and links to your social media pages. You will also want to list out services offered, like pet sitting, pet boarding, dog walking, etc., so your visitors don’t have to search all over your website for what they are looking for.

About Your Business

The second thing that should be included on your website is an About page. There are several different items that can be included on your About page. For starters, you’ll want to share your prices and services offered. You can do this in a list form or however you’d like—just make it very straightforward. You can also add a ‘Book Now’ button that takes them to your calendar so that they can schedule an appointment with you. There are several different pet care software options available; here is one.

Some other software options you can checkout for scheduling services are listed below. Each service has a specialty that they do best, so make sure you find the best option for the services you are offering.

• Time To Pet
• Pet Pocketbook
• Pet Sitter Plus
• MoeGo
• ProPet
• Scout

If you’d like, you can also share a snippet about you and how you got into the pet care business. This section is for you to share your pet care background and experience with potential customers and to show them your personality. This is your opportunity to show them why they should choose you to take care of their pets.

Contact Information

On your Contact page, you can list your business’ phone number, email address, and your business’ operating hours. We also suggest that you have a Google Map with a marker for your location on the Contact page, so that your customers can know where your business resides. You can provide them with a contact form to field their questions, making it easier for you to know how to assist them and get back to them in a timely manner.

You can also let your customers know what an average response time is, so that they can expect when to hear back from you. And don’t forget to share your social media handles, so your customers can check out your Instagram and Facebook pages.

Customer Reviews & Pictures

Another page that could be included in your navigation menu is a reviews page, which can include customer reviews and pictures. You can ask your customers to rate your business and leave comments about the work you’ve done for them. This will help potential customers see the quality of work that you offer, incentivizing them to hire you. If you’d like to include testimonials from customers, this would be the page to do it.

You can also use this page to show pictures of your furry customers. For example, if you are a pet groomer, you can use this page to show before and after pictures of the dogs that you have groomed. Having pictures on your website will help with your pet care website design and help it be more engaging. However, make sure you get permission from your customers before posting any pictures or testimonials.

Blog Content

A blog is a great place for you to provide value to your current and potential customers and to attract new business. Having a blog gives you the opportunity to write about pet-related topics to answer any questions that your customers may have. You can refer your customers to your blog for questions about how to care for their pet. If you really want to get into blogging, you can learn about search engine optimization (SEO) and start ranking your website, which helps you get more traffic to your website and business.